Political media buy reconciliations are going on now. Is yours being done properly? And without any additional charge to you?

January 5, 2017 by

Isn’t the 2016 Election cycle over? Not for media buyers. Reconciliation is the final important component, and should have been included FREE in your original contract with your media buyer. You may be due back thousands of dollars.  How do you know that media outlets such as TV, cable, radio, and digital ran all the […]

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